Companies that make use of employee assistance programmes choose a highly distinctive and innovative benefit in Italy. Distinctive, because it nourishes corporate values and identity; innovative, because the programme has consolidated experience and validation in multinationals across the world, while not yet widespread in Italy. It would be attractive to companies that tend to pursue a strong corporate social responsibility (CSR) policy.
This sense of responsibility towards employees, and the need to promote productive and healthy working environments, motivates the need for support in critical cases and transition periods. In each situation, the accompanying measures enable the elaboration of the events that characterise the company’s history, giving it meaning, and thus increasing trust, resilience, and a sense of belonging and engagement.